Why hello there, I’m Tania … but my friends call me Tawn. This whole thing started because I lost a steelhead in February of 2021. I was so mad – I must’ve said it 100 times: STUPIDFISH (cause it wasn’t my fault, right?). Even days later, I was still so choked that that I decided to get my frustration out creatively – and I designed a simple logo, saying just that. For some strange reason, I posted the logo design on Instagram, and about 90min later I was contacted by a local tackle shop owner. He let me know that they would be interested in selling my shirts. “What shirts??” I asked. “Well – you’d better get on it,” he said. So, after a CRAZY five days of licensing, designing, ordering + printing, #STUPIDFISH Apparel launched online through Hatch Match’r, and had a record-breaking first day of pre-order sales. Since then? Well #STUPIDFISH just continues to grow in both its online presence, and in sales … and honestly, I’m just so dang excited to be along for this crazy ride …